For independent insurance agents

The CRM built forinsurance agents.With the lead engine built in.

Generate exclusive leads for around $9, let AI follow up in 30 seconds, and keep the consent trail attached. No third-party markup. No shared lists. No one else dialing your name.

30-minute setup Cancel anytime
COST / LEAD$9.33
LEADS GENERATED3,000+
AVG CLOSE RATE61%
01 · THE LEAD TREADMILL

Bought leads are rented leads.

You’re not buying a lead. You’re renting a name — one that four other agents are renting too. Here’s the math every agent knows and nobody says out loud:

RENTED LEADSthird-party lists
Cost per lead$40+
Who else has it4–6 agents
Consent trailGood luck
First follow-upHours later
Stop paying and…the leads vanish
EZLEADSyour machine
Cost per lead$9.33 avg
Who else has itOnly you. Ever.
Consent trailAttached to every lead
First follow-up30 seconds, automatic
Stop paying and…your list stays yours

Same ad platforms. Same prospects. The only difference is who owns the pipe.

02 · HOW IT WORKS

From zero to leads in under one hour.

Three steps. Built so an agent who’s never run a Meta ad can launch their first lead campaign before lunch.

01

Create your account

Two-minute signup with Google or email. You’re in your dashboard before the coffee’s done.

02

Link your Meta account

One-click OAuth. Your ad account stays yours — we never post to your page, and you can revoke access in one click.

03

Launch, and own every lead

Set a budget, go live, and watch leads land — auto-scored, AI follow-up already queued, consent trail attached.

03 · THE NUMBERS

Real agents. Real numbers.

Aggregated across all EZLeads agents over the last 30 days. No vanity metrics — just spend in, leads out, deals closed.

AVG ROI
9.3x
across all live campaigns
AVG CPL
$9.33
vs $40+ on third-party
AVG CLOSE RATE
61%
on contacted leads
LEADS / MO
98
per active agent
“Cut my CPL from $43 to under $10 in three weeks. I own every lead I generate now — no more wondering who else got sold the same name.”
Z
Zac M.
Independent Agent · Utah · 6 yrs
ZAC’S 30-DAY ROI
24x
$2,755 spend → $66,120 AP
I don't even want to work aged mailers anymore. It's just so easy now!
C
Carter C. · Life Insurance Agent · AZ
Game changer.
C
Carson W. · Top Sales Agent · UT

Figures aggregated across active EZLeads accounts over the trailing 30 days. Individual results vary.

04 · EVERYTHING YOU NEED

One platform. Total control.

Generate, score, work, transfer, and analyze leads — with compliance guardrails on by default. All on one platform you actually own.

Full control

Own every lead you generate. No shared lists, no markup, no middle-man between your ad spend and your next close. Real-time CPL and ROI per campaign, so you double down on winners.

TCPA guard, on by default

ON

Every lead carries its consent trail. Quiet hours hold your outreach, DNC scrubs run before anything fires — the compliant path is the default path.

  Consent trail attached to every lead  Quiet-hours enforcement  DNC scrub before every dial

Smart lead scoring

Auto-scored on contactability + conversion. Sort, work the top first.

AI workflows, every lead type

Automatic follow-ups tuned to each vertical — text in 30 seconds, book the call, re-engage the quiet ones.

Campaigns: taught, or managed

Step-by-step playbooks teach you Meta ads for insurance — or flip the switch and our team runs them for you.

Lead marketplace

Buy aged leads from other agents, or sell your overflow at 90% of sale price — every transfer with the consent history attached. Built-in escrow + transfer ledger.

Team delegation

Assign leads to teammates. Role-based access + audit trails so every transfer is tracked.

Zac Schulte, founder of EZLeads
Z
Zac Schulte
Founder, EZLeads · Independent agent, Utah
05 · WHY THIS EXISTS

Built by an agent who got tired of renting.

EZLeads wasn’t built in a startup incubator. It was built after three years of buying the same shared leads as everyone else — $43 a name, dialed by half the county before lunch.

So I learned Meta ads the hard way, got my cost per lead under $10, and the agents around me kept asking for the spreadsheet. The spreadsheet became a system. The system became EZLeads.

Every feature in here exists because a working agent needed it on a real Tuesday. If you’re on the fence, book a call — you’ll talk to me, not a sales team.

06 · PRICING

Simple pricing. You keep the upside.

One plan with everything in it — the full CRM, AI workflows, TCPA guard, and marketplace access. No per-lead fees on your own leads — ever.

Month-to-month · Cancel anytime. One bound policy typically covers your month — the rest is upside.
07 · FAIR QUESTIONS

Asked by every agent. Answered straight.

Compliance is architecture here, not a checkbox. Every lead carries its consent trail from the moment it’s captured, quiet hours hold your outreach automatically, and DNC scrubs run before anything fires. We’re software, not your lawyer — but we make the safe path the default path.

Perfect — the playbooks assume exactly that. Step-by-step campaign templates built for insurance verticals, with real targeting and budgets filled in. Most agents launch their first campaign the same afternoon. And if you’d rather never touch Ads Manager, the Managed Meta add-on means you don’t.

Sell them. List your overflow on the marketplace at a price you set, and other agents buy them instantly — you keep 90% of the sale price, and the full consent history travels with every transfer.

Import your book from a spreadsheet in an afternoon — and everything you bring stays yours. There’s no contract: you’re month-to-month from day one, and your leads export right back out if you ever leave. The switching risk stays with us.

Your Meta account. Your audiences. Your list. Every lead you generate lives in your CRM and exports any time you want — if you cancel tomorrow, the leads go with you. That’s the difference between owning the pipe and renting names from it.

Stop renting leads. Start owning them.

Launch your first campaign in under an hour. Own every lead you generate, keep every dollar you earn.

30-minute setup Month-to-month Cancel anytime